Residents in Stafford Borough are being asked to share their favourite short walks as part of a new initiative between the council and a popular social media platform.
Stafford Borough Council is looking to capitalise on the increase in doorstep walks that have taken place during lockdowns over the last 15 months. The local authority wants to capture the variety of local routes in a bid to encourage more people to get walking.
And the council has teamed up with Nextdoor – a platform which encourages social interaction between neighbours – to raise awareness of different walks to residents across all areas of the borough.
Residents are being asked to post on Nextdoor a picture or description of their favourite walk which will be promoted locally on a variety of channels.
Research has demonstrated how important walking is for people’s wellbeing – including benefits to mental and physical health such as reducing stress and blood pressure.
Cabinet Member for Communities and Health, Councillor Jeremy Pert, said it was great news that Nextdoor were interested in helping get more residents walking.
“The pandemic brought many restrictions to our way of life – especially in what people could do outside of the home. This made walking a very popular pastime for many residents and we wanted to encourage even more people to discover these short routes on their doorsteps.
“We know that some of our residents may be nervous about going outdoors, others will be feeling isolated, but with the easing of covid-19 restrictions walking can be integral to improving physical and mental health.
“That is why we are keen to promote walks that our residents within all our neighbourhoods have enjoyed and hope this will instil confidence in others to discover them for themselves.”
Alice Skeats, Head of Partnerships at Nextdoor said: “Helping neighbours come together and share recommendations within their local community is at the heart of what we do. During the pandemic, we’ve seen more and more people join Nextdoor as a way of connecting with their neighbours, offering or receiving help and finding trusted information.
“We are really pleased the council has asked Nextdoor to support this worthwhile project to help reduce isolation and improve health and wellbeing by sharing great doorstep walks in our neighbourhoods.”
More information on Nextdoor at www.nextdoor.co.uk
Press Release No 5775